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Bilal Burney
GK Technova · US

Premium tech accessories — ambient lighting, audio and gaming gear for desk setups.

Year
2026
Scope
Full store build, Collection architecture, Mobile-first PDP
GK Technova Shopify storefront — case study preview

The brief & problem

Premium workspace lighting and desk gear needed to stand out against low-priced generic marketplace alternatives through rich visual feature demonstrations and high-contrast tech aesthetics.

What I built

  1. Designed a dark cyberpunk-inspired aesthetic with neon accent highlights and subtle ambient animations.

  2. Integrated high-efficiency HTML5 video loops showcasing ambient monitor backlights and desk cable organization in action.

  3. Built interactive technical specifications comparison tables for power output and connectivity.

  4. Engineered a slide-out cart drawer with quick-add desk pad and cable clip upsells.

Outcomes & Results

Products are shown in the workspace lighting they are designed for, with looping HTML5 video, interactive spec comparison tables for power and connectivity, and a cart drawer that suggests desk pads and cable clips.

Product demos
Video
Interactive comparison
Spec tables
Custom theme
Dark

Client Feedback

“The high-tech dark theme and video product demos Bilal designed instantly positioned GK Technova as a premier desk setup brand.”

— Co-Founder, GK Technova US

Worth knowing

Visual demonstration sells tech accessories. Showing products in realistic workspace lighting setups bridges the gap between seeing a spec sheet and wanting the desk aesthetic.

Technologies & Architecture

  • Shopify 2.0
  • Liquid
  • Video Integrations
  • Tech Aesthetic UX
  • Micro-Interactions

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